"Any effects created before 1975 were done with either tape or echo chambers or some kind of acoustic treatment. No magic black boxes!"

Alan Parsons

HELLO...Hello...hello

Echo, reverb, delay, and ambience. There's a difference between them (see "Tech Notes" below) and they're often confused with each other or used incorrectly. But each one has an important place in recording with technology often dictating their use. Reverb/echo/delay can make or break a recording. Thanks to the American Legion Hall in New York City, Decca Records found the perfect effect for Bill Haley's "Rock Around the Clock." Columbia Records built their own "echo chamber" for such hits as Dave Brubeck's "Take Five" and Miles Davis' "Kind of Blue." And U2's Edge has created a patented sound for his guitar with electronic delay.

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