November 2011 Newsletter - Dynamix In the Studio
Dynamix in the Studio
Working with Appalachian Wireless
Ever heard of Appalachian Wireless? You might want to check them out if you haven't, because they could eventually be your primary cell phone service provider. They're already Eastern Kentucky's leader in telecommunication services and also serve parts of Virginia, West Virginia and Tennessee - and they aren't stopping there. To help expand Appalachian Wireless's services into this already highly competitive field, Dynamix Productions and Post Time Productions have been working closely with them to produce several television ads, infomercials, and specials. In order to compete with the national powerhouses of the cell phone industry, these spots must look and sound big. Our two companies have been focused on this mission for the last two years, with Dynamix providing sound and Post Time producing the creative and visuals. As a result, Appalachian Wireless recently won the RCA 2011 Excellence in Marketing Award. Check out this link. All of this proves that your company doesn't have to be big to get that big time soundtrack.
Dynamix Tech Notes
One of the challenges of producing the Appalachian Wireless spot was to put the actor in different environments. For instance, when the man walks into the diner, the background changes to New York City. With music going on at the same time, adding background sound effects usually results in cacophony. Here, we decided to put in a simple horn honk. When the man comes in from the beach, simple sea gulls set the scene. All of this was feathered in with the dialog and music. Our experience in post-production sound can help turn your production into a stunning visual experience. That is, we don't let the sound get in the way or pull the viewer's attention away from what's important. See our website for more examples of our post production projects.
Recent Projects From Dynamix Productions
Spots for the Alltech National Horse Show at The Kentucky Horse Park.
Keeneland’s November Breeding Stock Sales national television spot.
Business Lexington BizCast interviews with Nick Rowe ofKentucky American Water, Steve Grossman of Triangle Park Foundation, and Neil Chethik of Carnegie Learning Institute. Download podcasts at www.bizlex.com.
The American Association of Equine Practitioners (AAEP) is gearing up for it's annual convention by producing several videos to play throughout the meetings.
Glenn Little was in recently to narrate a video for Dixiana Farm's anniversary, produced by Lance Bell of LGB, Inc.
Glenn Little in Studio B
New Studios, New Logo, New Web Site
I hope you find this newsletter informative. It's been a very busy year for us, and we would like to share our adventures with you. If you haven't seen our new studios, go to our web site. Or better yet, stop by! We now have two complete control rooms and voice-over booths, allowing us to be even more flexible in scheduling your projects. Oh, and pet the dog Daisy while you're here.